Resume
Katherine Davids
Kate dot M dot Davids at gmail dot com
EDUCATION
*Masters, Digital Marketing, 09/10-09/11
Hult International Business School
Studied Include: SEO, Analytics, Engagement Management, Digital Advertising, Social Media, and Media Planning
London Campus
*Bachelor of Science, Marketing, 09/05-12/09
W. P. Carey School of Business, Barrett Honors College, GPA: 3.97
National Merit Honors Finalist
Arizona State University
*Bachelor of Science, Management, 9/07-4/08
École Supérior du Commerce de Toulouse – Study Abroad Program,
Study Abroad and Concurrent Degree Programs
LANGUAGES
*French : Fluent and written
*Italian : Conversational and written
*Japanese : Conversational
EMPLOYMENT/PROFESSIONAL
FaceGroup Social Media Researcher – London, UK, 05/11-Current
*Analyze social media buzz analytics and develop strategic recommendation.
*Create social media buzz analytics searchers
Huntswood Social Media Assistant – Reading, UK, 02/11-05/11
*Coordinate with the social media consulting agency to create and implement a social media plan
*Train the Huntswood recruitment division to use social media through the application of adoption phases
Bulbstorm Marketing Contractor - Phoenix, Arizona, 6/10-9/10
*Design and create client facing data reports
*Write blog and website copy as needed
Macayo’s Mexican Kitchen Marketing Assistant – Phoenix, Arizona, 1/09-6/10
*Direct the company Online Marketing Initiatives
*Assist in the creation and planning of marketing strategies
Phoenix Comicon Press Communications Manager — Phoenix, Arizona, 1/10-05/10
*Lead a team in the creation and distribution of press releases
*Organize interviews with attending celebrity guests to promote the convention
Macayo’s Mexican Kitchen Marketing Intern – Phoenix, Arizona, 9/09-12/09
*Assist in the creation and planning of marketing strategies, online and off.
*Use technology to research and then put together marketing events and promotions.
Disney College Rep – Tempe, Arizona, 8/09-12/09
*Work independently and in teams to promote the Disney College Program
*Plan activities and events surrounding the Program.
Disney College Program Participant – Walt Disney World, Orlando, Florida, 1/09-8/09
*Provide excellent customer service.
*Gained experience in a large corporation.
Press Relations Officer – Phoenix Comicon, Mesa, Arizona, 6/08-1/09
*Worked independently to contact members of the press to garner interest in the convention.
*Arranged interviews with convention staff and guests to promote the convention.
Accounting Assistant – Arizona State University Residential Life, Tempe, Arizona, 5/08-12/08
*Assisted Assistant Director of Housing Operations, sending and composing communications.
*Provided customer service by using databases to find information resulting in pleasant and quick customer experiences.
Marketing/PR Assistant – Howling Zoe Productions, Phoenix, Arizona, 4/08-8/08
*Found and contacted members of the press with press releases using databases increasing client visibility.
*Researched new markets for clients’ products.
*Used Internet marketing by writing content for an internet client’s web page
Director of Marketing – AniRave Music LLC, Phoenix, Arizona, 4/07-8/07
*Created marketing strategies using industry contacts and information from classes.
*Managed internet presence using social networking sites, resulting in more visibility and viral movement for the company.
COMMUNITY HISTORY
Marketing Director, AniZona 4 Convention Committee, 5/08-6/08
*Organized promotional events in coordination with business partners
Section Jeunes Organizer, Toulousain Association France-États-Unis, 9/07-4/08
*Managed weekly meetings
Marketing Committee Chairperson, AniZona 3 Convention Committee, 2/07-4/07
*Negotiated a contract with an artist for all the convention’s art needs
Vice President, Otaku Club at ASU West Campus, 8/05-5/06
*Organized a large event in coordination with business partners
*Alpha Kappa Psi Business Fraternity
**Professional Committee Chair, 1/06-5/06
***Created educational events
**Vice President, Pledge Class, 8/05-12/05
***Led meetings
RECOGNITIONS
*Graduated Sigma Cum Laude from Arizona State University, 12/2009
*National Merit Scholarship Finalist
*Member in the Beta Gamma Sigma Honors Society
